Sunday, June 18, 2006

 

Do Your Part! Help Get Al Franken on MSNBC


Well, now that the Abrams Report is being cancled, MSNBC is going to need a new show to replace it.....as well as a new host. Why not make that host Air America's Al Franken, one of the wittiest, funniest, most irreverent liberal comedians out there today. I know we can convince MSNBC to do it. 2 out of the 3 of their only ratings successes in the last 3 years have come from liberals (Keith Olbermann and Phil Donahue) their only other ratings success being Hardball, of course. So, how do we do it? Well, based on this passed week's recent controversies, we know that Olbermann reads everyone's e-mail. So just e-mail Olbermann at Countdown@msnbc.com. Do your job, get MSNBC to draft Al Franken.

After E-mailing MSNBC please post a comment to inform me of your support.

Saturday, June 17, 2006

 

Will MSNBC become a liberal news channel?

Anyone who has seen interviews of Markos Moulitsas (founder of dailykos) on tv knows how much he both envies and admires the right for having such a powerful media machine (i.e. fox news, talk radio). He and liberals all across the country long to have such a powerful, effective media machine of their own. Well, good news may finally be here for liberals: MSNBC may become a liberal news channel. You maybe asking yourself right now, "Joel, what makes you say that?" Let me explain:

Dan Abrams, former host of the Abrams Report on MSNBC was recently appointed the new General Manager for MSNBC. Because Abrams's schedule would not allow him to act as both General Manager of the network and host of his show The Abrams Report, the show will be canceled in the near future. Evidence also suggests that the folks at MSNBC are trying to kill Rita Cosby's show. The Situation with Tucker Carlson has also been on rocky ground lately and it is not clear whether that show will remain or not.
Anyways, the point is that MSNBC will soon have numerous spots to fill. So the next question is what will they fill those time slots with?

They will fill those slots with what works for them. So, what works for them? I'll give you a hint: their highest rated show is Countdown w/ Keith Olbermann, a show that gives an often humorous, irreverent, look at the the day's news with a left-wing spin. Olbermann's show has just recently given MSNBC their first win against CNN in 5 years. He actually attracts more viewers in the 25-54 age group than CNN's Paula Zahn Now. The 25-54 demographic is sought out by advertisers.

Now, one could argue that they may try to model their shows after Hardball w/ Chris Matthews, a show on MSNBC that garners similarly high ratings. However, the problem is that Matthews's show would be hard to duplicate. Matthews's show is good, but it is hard to pen down why it is such a good show. It just is. However, Olbermann's show seems to follow a simple formula that is easy to duplicate: News + Irreverent Humor + Left Wing Spin=success, as exemplified by The Daily Show, as exemplified by Colbert Report, and now exemplified by Countdown. Of course, it doesn't hurt to have a talented, likeable host either (Stewart, Colbert, Olbermann).

While we cannot be 100% sure that MSNBC will go to the left, one thing's for sure: they won't be headed to the right. Shows like Scarborough Country and The Situation with Tucker Carlson don't exactly take the cake when it comes to ratings. Obviously, people know if they want to see right wing pricks, they'll tune to Fox.

Also, it should be noted that back in 2003, another liberal had the higest ratings on MSNBC: Phil Donahue. However, he was an outspoken critic of the Iraq War, and MSNBC execs thought he was making the network look bad or even unpatriotic and had to axe the show.

So. Will liberals get to have their own version of Fox News? We'll find out.

Stay Tuned.

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